The Governor's oblas-rowing Cup is a calling card of Yugra. Oblas is the name of a traditional Khanty-Mansi dugout canoe. The races usually consist of men mass-start, ladies mass-start, several individual events and a relay-race. This competition has no equals in the world.

The participants and guests are taking part in a huge fun fare. One can learn ways and culture of indigenous yugorian people by visiting a traditional Khanty settlement – Punsi Puut. Those who prefer food tourism may be pleasantly surprised with a Khanty Cuisine tasting session. Also this fare is the only chance to watch a Khanty-Mansi rite celebrating their deity – Vit Khonu. All kinds of yugorian souvenirs can be bought at a selling event. The festivities culminate with a tribal dance.