The festival is organized as a massive open-air celebration in a picturesque place in Beloyarsky, the Sei Pan embankment. There is a wide range of entertainment for the participants of the Festival and family pastime.

A historical and ethnographic zone, an active recreation zone, a public zone, a comfortable recreation zone, and a children's active recreation zone have already been created here. It is this place in the city that has become a favorite vacation spot for residents and guests of the city.

The festival program is designed for the widest audience and includes a huge variety of concert programs, sports and entertainment events, trainings, as well as master classes in folk crafts and crafts of different cultures:

The festival is attended by performers and creative teams representing the culture of the peoples of the North, Siberia and the Far East, Abkhazia, Syria, Georgia, Belarus and Cuba. The event was attended by over 8000 people.